The new reality, in which billions of people are able to interact and converse via social media about anything and everything, has undergone an evolution that has enabled order to emerge out of chaos.

A hashtag is an essential linguistic element in the new media discussion, which is being used to relay a message and establish a meme surrounding an issue, opinion, and even a desired action.

The use of hashtags on Twitter began with the placement of a number symbol (#) in front of a key word or phrase for the purposes of gathering together posts from different users into a single category. Posts with matching hashtags are jointly aggregated and then viewed simultaneously by a large number of people.

The idea of using media to focus public attention on a singular topic is in no way new. However, the scope of this particular digital phenomenon is. So, too…