Tag Archives: Kommonsentsjane – Gillette Ad takes on “toxic masculinity.”

Gillette ad takes on ‘toxic masculinity’ in #MeToo-era rebrand, provoking a backlash. For three decades, Gillette promised its customers “The Best a Man Can Get.” An individual. Acquisitive. Assertive. And always clean-shaven. This was the vision of masculinity depicted in … Continue reading →